The Idea Network - New York Metro Area, TV, Radio, Magazine, Publicity, Media Strategist, Daytime Talkshow Promotion, Media Training, Product Placement, Barbara Walters, The View, Rosie O'Donnell, Good Morning America, Erin Saxton, Jennifer Urezzio, Anders Bjornson

The Idea Network Principals

Erin Saxton

President • Founder • Media Strategist

Founder and president of The Idea Network, Erin Saxton developed the firm in response to an industry need for a new kind of agency capable of capturing the attention of the media. A four-time Emmy-nominated TV producer, Ms. Saxton has long been on the receiving end of PR pitches, having worked on shows that include The View, The Rosie O’Donnell Show, Barbara Walters Specials, and Good Morning America. This extensive experience gives her an insider’s status that enables her to identify the concepts that resonate for television and radio producers. She knows the best ways to pitch a book, person, or product, and utilizes her professional skills and expansive contacts to generate strong media interest in the messages her clients wish to deliver.

Allyson Klavens

Vice President • Media Strategist

Allyson Klavens is The Idea Network's primary contact person, serving as a liaison to help guide clients through the diverse aspects of the publicity process. Her role includes coordinating media placements, maintaining and trafficking status reports, and overseeing the writing of all publicity materials. Her background is in television, and includes the position of production coordinator for King World Productions, as well as work for Buena Vista Television and the ABC Network. She has also served with Erin Saxton as the east coast team for ABC's "The Great Domestic Showdown."

Stefanie Krukowski

Account Executive

With a background in media relations, Stefanie Krukowski has experience working in both the non-profit sector while with The American Red Cross of Northern New Jersey, as well as the beauty industry while with the Estee Lauder Companies. Since joining The Idea Network, Stefanie has played an integral part in executing a wide range of campaigns – from product launches to assisting authors in their quest to making their book a best-seller. Her role includes supporting clients in their campaigns through media outreach, assisting in the coordination of media placements, creating status reports to be distributed to clients, as well as other responsibilities specific to each campaign.

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